巴黎時裝週——通往世界的美麗之路

L’Oréal Paris身為巴黎時裝週的官方合作夥伴,承諾支持年輕新晉設計師和著名時裝品牌。我們透過此合作關係,進一步鞏固與時裝界的聯繫,並積極參與這項在巴黎舉行的盛事。

為了更進一步,我們每年秋季都會在巴黎舉辦令人期待的時裝美妝展Le Défilé L’Oréal Paris。Le Défilé向數千名觀眾展示彩妝跟時裝的完美融合,並進行現場直播,成為大眾與L’Oréal Paris代言人大家庭之間不容錯過的交流盛會。

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Le Défilé:耀眼美妝與時裝創意

作為將時裝與美妝互相結合的先驅,從年輕新秀以至時裝界的資深設計師等十多位設計師,在時裝展上呈現其系列的造型。巴黎市政府官員亦鼎力支持,令Le Défilé得以於饒富創意的地點舉行,將市中心的著名地標化為時裝展的舞台。  時裝展曾在香榭麗舍大道舉行並令該處交通暫時停止;及後曾在塞納河上設置天橋,令河道船隻停駛;而最近一屆則選址於歷史悠久的巴黎錢幣博物館(Monnaie de Paris)舉行。

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Le Défilé :時裝天橋上的多元美態

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在全球知名的化妝師Val Garland和國際髮型設計師Stéphane Lancien的啟發下,每個全新的L’Oréal Paris美妝季均會展現多元的膚色、年齡和髮型。 這場別開生面的時裝展生動演繹動感的現代美,透過不同種族、不同年齡和不同行業的模特兒呈現各種形式的美態。 女演員、歌手和名人代表著世界各地女性的多樣美態,她們與時裝界的著名模特兒一同成為舞台上的閃耀明星。

 

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L’Oréal Paris X 巴黎時裝週設計師聯乘合作

透過L’Oréal Paris,每個人都可以近距離接觸巴黎時裝週。L’Oréal Paris X Karl Lagerfeld是品牌與這位時裝設計師的最新合作成果,秋季成衣系列呈獻L’Oréal Paris與時裝界傑出設計師聯乘創作的彩妝產品。從Karl Lagerfeld的巴黎式時尚、Isabel Marant的法國女孩型格造型,以至Balmain的搖滾女神風格,L’Oréal Paris的非凡彩妝和繽紛創新世界盡展每位設計師的創意精髓。讓更多人能透過相宜的化妝品體驗高級時裝文化。

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與L’Oréal Paris探索後台,支持巴黎時裝週設計師

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品牌每一季都會與經典時裝品牌和才華洋溢的新晉設計師合作,例如:
Balmain、Kenzo、Mugler、Elie Saab、Atlein、Olivier Theyskens、Y/Project、Issey Miyake、Haider Ackermann、Rokh、Marine Serre、Koche、Kenneth Ize……
除了提供贊助,品牌特立獨行的全球化妝師Val Garland和國際髮型大師Stephane Lancien還帶來他們的專業知識和創意設計。
L’Oréal Paris於巴黎時裝週與所有人分享熱門的髮型和彩妝潮流趨勢。
表演時刻,誠邀您參與其中。 

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